At this point, we can say that the open-world epic Grand Theft Auto 5 of Rockstar Games is one of the best games of all time, but even Rockstar could not have imagined the success of the game. Four years after its first release, the game shows few signs of arrest, Grand Theft Auto 5 became the most lucrative game of 2017.
It was only as a reference when GTA 5 was launched, which was one of the most expensive videogames ever developed, resulting in production and marketing costs of approximately $ 265 million. Obviously, this turned out to be pocket money compared to future success. With sales of more than $ 800 million in the 24 hours after its launch and $ 1 billion in the first three days, the game has become the best-selling entertainment property of all time.
The real key to the financial success and longevity of GTA 5 is, of course, in the form of GTA Online. Two weeks after the launch of the base games, GTA Online was experiencing problems and reports of problems, but over time Rockstar not only solved these problems, but also provided a continuous flow of new content online.
Regardless of what happened, GTA 5 has undoubtedly shaped the gaming industry and has earned a place in the history of the game, making Rockstar Games an unbeatable studio.
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